Dear YMCA Members and Friends,
The Y has unveiled a new brand strategy to increase understanding of
the impact our organization makes in the community, so that more people
take advantage of the YMCA’s unique capacity to foster lasting personal
and social change.
The Y is about changing lives for the better. We view participation in our programs and services as a means to a greater end. Therefore, through our rebranding effort, we want to help our communities learn more about our work so we can help our communities learn and grow.
By simplifying how we describe our programs, we hope it will be apparent that everything we do is designed to nurture the potential of children and teens (Youth Development), improve health and well-being (Healthy Living) and motivate people to support their neighbors and the larger community.
Everyone contributes to the success of this organization through their financial support, by bringing in colleagues as prospective members, and by promoting the YMCA to your friends and neighbors. This is your YMCA. Our success depends on your participation and commitment to our mission and goals. As a Y-Member you are a part of a YMCA Family that stretches across the country and around the world. I hope you take pride in our history, and continue to support us through your membership and through supporting our campaign to build a better YMCA. We have a proud heritage, and we are looking forward to an exciting future.
We want to thank you for your loyalty. Our goals of Youth Development, Healthy Living, and Social Responsibility could not be accomplished without the support and participation of our membership.
The Y is about changing lives for the better. We view participation in our programs and services as a means to a greater end. Therefore, through our rebranding effort, we want to help our communities learn more about our work so we can help our communities learn and grow.
By simplifying how we describe our programs, we hope it will be apparent that everything we do is designed to nurture the potential of children and teens (Youth Development), improve health and well-being (Healthy Living) and motivate people to support their neighbors and the larger community.
Everyone contributes to the success of this organization through their financial support, by bringing in colleagues as prospective members, and by promoting the YMCA to your friends and neighbors. This is your YMCA. Our success depends on your participation and commitment to our mission and goals. As a Y-Member you are a part of a YMCA Family that stretches across the country and around the world. I hope you take pride in our history, and continue to support us through your membership and through supporting our campaign to build a better YMCA. We have a proud heritage, and we are looking forward to an exciting future.
We want to thank you for your loyalty. Our goals of Youth Development, Healthy Living, and Social Responsibility could not be accomplished without the support and participation of our membership.
Sincerely,
Allen Baskett
Allen Baskett, CEO
Auglaize/Mercer
Counties Family YMCA
